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Iconic Auctioneers

2010 Abarth 500 Celebrity Challenge Edition

Sold for

£13,500

Ended 24 Aug 2025

Data from Iconic Auctioneers, updated on 10 Oct 2026

Year
2010
Mileage
25,000 miles
Gearbox
Manual
Engine
1367
Colour
Campovolo Grey

Specification

Fuel
GASOLINE
Steering
RHD
Auction house guide
£12,000 – £15,000
Sale
The Classic Sale at Silverstone Festival 2025

Previously listed

Other auctions of this same vehicle.

This vehicle has been to auction once before

Description

  • Just 16 examples were built in Turin for the BSM Centenary Abarth 500 Celebrity Challenge, held at the Silverstone Classic to raise funds for charity
  • This particular car - #15 of the 13 that actually competed - was driven by Travis drummer, Neil Primrose, who recorded the fastest lap and secured second place overall
  • Power comes from a tuned 1.4-litre turbocharged inline-four engine producing 165bhp, paired with a 5-speed manual transmission
  • Presented in Campovolo Grey, it retains its original #15 livery, sponsorship decals, Abarth Corse Sabelt bucket seats with four-point harnesses and a bespoke MSA-compliant roll cage by Custom Cages
  • Each car received the Esseesse Performance Upgrade kit, which includes 17" lightweight alloy wheels, stiffer suspension springs, an Abarth-tuned ECU, BMC performance air filter and the signature Abarth Monza exhaust, boosting power from 135bhp to 165bhp
  • Supplied with an A4 folder containing service invoices - the last being a full service in July 2025 and paraphernalia and photographs regarding the race
  • Highly collectible and genuinely rare, this Abarth makes a thrilling track day toy, an engaging B-road companion, or a uniquely fun city car

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